Overview
This workflow automates the end-to-end process of discovering, analyzing, and reaching out to TikTok influencers. Leveraging Bright Data for data extraction, Google Sheets for data management, Anthropic Claude AI for analysis, and Gmail for outreach, it streamlines influencer marketing campaigns.
Key Features
- Automated Data Scraping: Uses Bright Data to scrape TikTok influencer data based on keywords.
- AI-Powered Analysis: Employs Anthropic Claude AI to analyze influencer profiles and assess collaboration potential.
- Centralized Data Management: Stores and updates influencer data in Google Sheets for easy tracking.
- Automated Outreach: Sends personalized emails to selected influencers via Gmail.
- Process Control: Includes filters, waits, and custom code for precise workflow management.
Benefits
- Saves Time: Eliminates manual research and outreach, accelerating campaign launches.
- Improves Targeting: AI-driven analysis ensures only relevant influencers are contacted.
- Enhances Collaboration: Centralized data and automated updates improve team coordination.
Use Cases
- Marketing teams seeking efficient influencer discovery and outreach.
- Agencies managing multiple influencer campaigns.
- Brands aiming to scale TikTok marketing efforts with minimal manual effort.