Overview
This workflow automates the daily reporting of Meta Ads performance by fetching data, updating a Google Sheet, and sending a formatted email summary. It streamlines the process of monitoring ad campaigns and sharing insights with stakeholders.
Key Features
- Scheduled Automation: Triggers every day at 9AM to ensure timely reporting.
- Data Fetching: Uses HTTP requests to retrieve the latest Meta Ads data for the previous day.
- Data Transformation: Processes and formats the raw data for clarity and consistency.
- Google Sheets Integration: Automatically updates a designated Google Sheet with the latest metrics.
- Email Reporting: Generates an HTML email summary and sends it via Gmail to selected recipients.
Benefits
- Time Savings: Eliminates manual data collection and reporting tasks.
- Accuracy: Reduces human error by automating data handling and calculations.
- Visibility: Ensures stakeholders receive up-to-date ad performance insights daily.
- Scalability: Easily adapts to changes in reporting requirements or data sources.
Use Cases
- Daily ad performance monitoring for marketing teams.
- Automated reporting for agencies managing multiple Meta Ads accounts.
- Sharing campaign results with clients or internal teams.
Integrations
- Meta Ads API (via HTTP request)
- Google Sheets
- Gmail