Overview
This workflow automates the tracking of brand mentions across online sources, leveraging GPT-4o for intelligent analysis, Google Sheets for structured data storage, and email for timely reporting.
Key Features
- Daily Automation: Initiated by a scheduled trigger to ensure consistent monitoring.
- Intelligent Analysis: Uses GPT-4o via HTTP requests to interpret and summarize mention data.
- Data Management: Logs processed results into Google Sheets for easy access and historical tracking.
- Automated Reporting: Generates and sends concise email reports summarizing daily findings.
Benefits
- Real-Time Insights: Stay updated on brand reputation without manual searching.
- Time Savings: Eliminates repetitive tasks, freeing up resources for strategic work.
- Centralized Data: Maintains a searchable, organized record of mentions for future analysis.
Use Cases
- Brand Monitoring: Ideal for marketing teams tracking brand perception.
- Reputation Management: Quickly identify and respond to emerging issues.
- Competitive Analysis: Adaptable for tracking competitor mentions or industry trends.
Integrations & Processes
- GPT-4o: Provides advanced natural language understanding for mention analysis.
- Google Sheets: Serves as a central database for all tracked mentions.
- Email: Delivers actionable insights directly to stakeholders’ inboxes.