Overview
This workflow automates the process of reaching out via email to new form submissions that meet specific B2B criteria. It leverages data enrichment and conditional logic to ensure only high-value leads are contacted.
Key Features
- Form Trigger: Initiates when a new form submission is received.
- Data Enrichment: Uses Clearbit to enrich both individual and company data, verifying business relevance and company size.
- Conditional Filtering: Applies logic to target only B2B leads from companies with over 499 employees, and filters out personal email addresses.
- Automated Emailing: Sends personalized emails via Gmail to qualified leads.
- Field Mapping & Notes: Includes mapping for email fields and sticky notes for workflow documentation.
Benefits
- Efficiency: Eliminates manual lead qualification and outreach, saving significant time.
- Precision: Ensures only relevant, high-value leads are contacted, improving conversion rates.
- Consistency: Maintains a standardized process for lead follow-up.
Use Cases
- B2B marketing teams qualifying inbound leads.
- Sales teams automating initial outreach to large company prospects.
- Organizations seeking to streamline lead management and improve response times.
Integrations
- Clearbit: For real-time data enrichment.
- Gmail: For automated email delivery.
- n8n Forms: As the lead capture source.
