Automated Stripe Payment Failure Recovery and Follow-Up Email Workflow

Overview

This workflow automates the process of tracking failed payments in Stripe and initiating targeted follow-up emails to affected customers. By integrating Stripe, Google Sheets, and SendInBlue, it streamlines payment recovery and customer communication.

Key Features

• Real-Time Detection: Uses a Stripe trigger to instantly detect failed payments.
• Data Management: Extracts user and payment info, appends or updates records in Google Sheets, and removes duplicates for clean data.
• Automated Scheduling: Employs a schedule trigger to manage follow-up timing and frequency.
• Personalized Communication: Sends up to two follow-up emails via SendInBlue, with logic to check the number of emails already sent.

Benefits

• Revenue Recovery: Increases the chance of recovering failed payments through timely, automated outreach.
• Efficiency: Eliminates manual tracking and emailing, saving significant staff time.
• Data Accuracy: Maintains an up-to-date, deduplicated list of payment failures for reporting and analysis.

Use Cases

• Subscription businesses aiming to reduce churn from failed payments.
• Finance teams seeking automated dunning processes.
• SaaS platforms needing seamless payment recovery workflows.

Integrations

• Stripe: For payment failure detection.
• Google Sheets: For data storage and management.
• SendInBlue: For automated email communication.