Overview
This workflow automates the end-to-end B2B lead generation process by integrating data collection, AI-powered lead scoring, and targeted email outreach. It leverages Apollo for lead sourcing, GPT-4O for intelligent scoring, and Brevo for automated email campaigns.
Key Features
- Automated Lead Filtering: Filters leads to ensure only those with valid emails proceed.
- AI Scoring: Uses GPT-4O to evaluate and score leads based on custom criteria, enhancing lead quality.
- Database Integration: Utilizes NocoDB for structured lead data management and tracking.
- Web Data Enrichment: Integrates Crawl4AI for additional lead information and enrichment.
- Conditional Logic: Employs 'if' nodes to route leads based on scoring and readiness for outreach.
- Automated Outreach: Sends personalized emails via Brevo to high-potential leads.
Benefits
- Efficiency: Reduces manual effort in lead qualification and outreach.
- Accuracy: AI-driven scoring improves targeting and conversion rates.
- Scalability: Handles large volumes of leads with minimal human intervention.
- Seamless Integration: Connects multiple platforms for a unified workflow.
Use Cases
- B2B sales teams seeking to automate prospecting and follow-up.
- Marketing teams aiming to improve lead quality and campaign ROI.
- Organizations looking to scale outbound efforts with AI-driven insights.
